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What brings in the need for responsive website design?

Friday 26 December 2014

RWD (Responsive website design) is said to have gained immense popularity these days and regarded as a technique to implement CSS and HTML code of the Website in a way to offer similar functionality to tablet, mobile and desktop browsers from same URL. Many big web properties across the globe has created Responsive website.    
Importance of Website design
While Responsive website design, primarily is a technical technique most importantly for the developers and designers, impact on Website design strategy simply cannot be underestimated. The introduction of several new devices, it is the Responsive website design that stands alone to be termed as an excellent technique for addressing complicated technical landscape, which an application or Website needs to build towards. According to the Responsive website experts, RWD is not actually another strategy for addressing mobile.
Reasons to show Responsive website design is better suited for this task
How designing Responsive website, address technical risks of maintaining and building Website is a question that is asked by many.
1. RWD Website design compels developers to come up with better codes: Every pixel, byte and bits do count on the Website. By using RWD, the developers are compelled to focus on details, thereby resulting in better products. More concise and cleaner code does have plenty of benefits, which includes usability, page speed and positive SEO impact.
2. Enhances developers’ time and ROI: If, the entrepreneur is investing on Mobile site, Desktop site and other Mobile Apps, it is possible to reach all of the technical audiences, by simply using single Responsive website. Focusing on developer’s time to single codebase to reach multiple platforms, one can see greater returns.
3. RWD helps to future proof against new devices: There are new equipments which show up in the market every time having new functionality and sizes. In case, RWD technique gets implemented appropriately, then users having new devices will get immense value from the Website although there are no plans to visit them.
4. Responsive website is favored by Google: It is a well known fact that Google does recommend implementing Website design with Responsive techniques, as it helps to solve various issues that are related towards duplicate contents as search engine crawls the site. It reduces potentiality for mistakes at the time of listing the site in search engines and to assist improving the rankings.
5. Responsive website design enhances site usability to make the users satisfied and happy: Website design created from Responsive techniques is sure to attract more visitors and make them satisfied enough to return repeatedly. Such users would never complain about lack of mobile site. Although analytics show little traffic from tablet computers or mobile, the business is likely to witness an upstick from such devices after launching a site that is RWD enabled.

Hence, it can be seen that implementing the site or web applications by using RWD is just not about ensuring that the mobile visitor box is checked, rather is it a whole strategy, which is likely to take the project to a higher level and enhance usability, thereby producing better product, while  improving the SEO.

Ecommerce Web Design: Providing consumers with unique and satisfying online shopping experience

Tuesday 16 December 2014

The internet has really provided means and ways for entrepreneurs to make it big on the web and to reach consumers very easily. Presently, ecommerce is considered to be the happening thing and something that every entrepreneur would like to take full advantage of. In order to reach out to the consumers and to allow them to view what is happening in the business and as to what kinds of products and services are being offered, it has become important for the entrepreneur to contact web design professionals, who would create ecommerce sites that are both functional and also easily navigable.  
Why to get ecommerce sites?
Having sites done by reputed and experienced web design experts, it helps the entrepreneurs to avail immense opportunity to publicize the services and products among the target consumers. This specific technology is said to have proved to be quite beneficial for almost every entity across the globe, be it companies or customers. Properly designed websites does offer immense power to the organization and to foster their business. However, to achieve this, web design needs to be correct and the promotion is to be carried out in an organized manner, something that should be left to the professionals. Moreover, the sites are said to have become customized in regards to its elements and features that one comes across and are based upon the target audience and type of business. The ecommerce sites are to be carefully created so that it has an appealing look and has the power to pull the visitor to go through the different pages and check out what is inside it. Also, the contents need to be updated on a regular basis and should be very crisp and provide relevant information to the readers.
What should a good web design constitute?
The site needs to be easily understood by the layman and should be in plain language. The words used needs to be the regularly used ones, something that the average individual would have no trouble deciphering it. The site needs to include shopping cart selection, inquiry page, FAQ page, about the company, payment page, check out page and order processing page.
Important features to look at in the ecommerce sites
The products and services on offer needs to have relevant pictures in the web design, so that it is easily understood by the customers and then can have it added to the shopping cart. After the purchase is over, the individual should be able to take it to the payment page, where they would be billed and need to pay the total amount charged on the products. There also needs to be provision for discounts, coupons and other freebies that should appear on the payment page, additional charges like delivery, tax and other things, if any should also appear very clearly and the total amount to be paid needs to reflect in a manner that would help the consumer to purchase it without any hassle. Also, processing of payments need to quick and all safety measures are to be taken for protecting the interest of the consumers.

Only after adhering to these things, the individual can benefit immensely from his online business.
 

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